Jennifer Zimmerman


Jennifer Zimmerman loves Metro-North. She loves it because in her daily commute from Connecticut to New York, she gets to think. She thinks about our clients, their marketing problems, their brands, their future, their target markets. Her thinking helped lead to the agency's wins of Chase, Disney, and Century 21 and has helped those clients grow with us. For the past year, her thinking is helping Marriott International in the repositioning of many of their brands. She also serves as the lead strategist for mcgarrybowen's growing Brand Voice practice, helping brands find and express their voice and personality. A 20-year industry veteran, Jennifer spent a large part of her career at Y&R Advertising and Wunderman NY, most recently in 2001 when she was EVP, Director of Strategy for the NY office. There, she oversaw strategic work for clients like AT&T, American Express, Citibank, Merck, Sears, and Sony, among many others. She is a graduate of Wesleyan University and currently lives in Westport, CT with her husband, Gary, and their two children.

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