Named in Creativity Magazine’s annual “Creativity 50,” Rei Inamoto is one of the most influential individuals in the marketing and creative industry today. With broad international experience in Asia, Europe and the U.S .as well as an unusual combination of background in advertising, design and technology, Rei brings a unique perspective to his work and to his audiences.
Rei is Chief Creative Officer of AKQA, responsible for delivering creative solutions for agency clients such as Nike, Xbox, Kraft and Visa. Since joining the agency in 2004, his presence has been instrumental in bringing AKQA the highest recognitions. In the last several years, AKQA received multiple Agency of the Year accolades from various industry publications, including achieving a world-first in 2011 by earning the honor simultaneously on both sides of the Atlantic from Adweek and Campaign. AKQA was also selected as one of Fast Company’s 50 Most Innovative Companies among Apple and Google. Most recently in January 2010, Advertising Age honored AKQA as one of the top Ten Agencies of the Decade. In June 2010, Rei served on the Titanium and Integrated Jury at the Cannes Advertising Festival.
Originally from Tokyo, Rei spent his childhood and teenage years in Japan and Europe. He then went to the U.S. to complete his university studies with degrees in fine arts and computer science – all before people were broadcasting their feelings, talking in 140 characters or less, or becoming friends with people they didn’t know.